The digital currents never cease to shift, and in 2025, the latest ripple to become a wave is what the SEO world is now dubbing the “Movera Update.” While Google remains tight-lipped about official names, the industry consensus points to a significant refinement in how AI-driven search operates, particularly impacting…
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The digital landscape is constantly evolving, but 2025 marks a seismic shift. With Artificial Intelligence (AI) now deeply embedded in search engines – think Google’s AI Overviews (AIOs), answer engines like ChatGPT and Perplexity, and the rise of conversational search – the rules of Search Engine Optimization (SEO) have changed…
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